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Feedback QR Code - Generate QR Code to Get Feedback Easily

Sariyya Gurbanova

May 14, 2024

6 min read

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A Feedback QR code is a type of QR code that enables customers to easily share their thoughts, opinions, and experiences regarding a brand's product or service. A Feedback QR code redirects customers to an HTML email link when scanned, facilitating easy feedback submission.


Businesses optimize their feedback collection processes, enhance customer satisfaction, and drive continuous improvement by leveraging the capabilities of Feedback QR codes.

Businesses gain valuable insights to enhance their operations and customer satisfaction levels by leveraging QR codes for feedback collection across various touchpoints.


Different types of essential information are added to the Feedback QR code. QR Code Creator allows users to tailor the Feedback QR code to their specific needs, including customization options based on the brand's color scheme.


To edit an existing Feedback QR code, head over to the user dashboard and locate the necessary QR code. Click on the pencil icon under the general information section of the Feedback QR code to edit its content.

What is a Feedback QR Code?

A Feedback QR code is a type of QR code that enables customers to easily share their thoughts, opinions, and experiences regarding a brand's product or service. A Feedback QR code redirects customers to an HTML email link when scanned, facilitating easy feedback submission. Incorporating a Feedback QR code enables businesses to gather a sample of opinions, both positive and negative, empowering them to make informed decisions and continuously enhance their products and services.


One of the most significant advantages of Feedback QR codes is their ability to gain public opinion directly, leveraging the convenience of smartphone technology. Customer ratings gathered through these channels not only influence business sales but also provide valuable insights into the preferences and expectations of the target audience.


Encouraging customers to leave sincere reviews fosters a sense of trust and mutual respect between the business and its clientele, demonstrating the importance of customer feedback in shaping business strategies. Businesses strengthen their relationships with customers and drive growth within their respective industries by addressing clients' concerns and providing helpful solutions.


A Feedback QR code is customizable, easy to integrate into existing marketing strategies, and offers a cost-effective solution for businesses seeking continuous improvement. Their simplicity of use encourages greater customer participation, facilitating valuable data collection that informs strategic decision-making.


What are the Advantages of a QR Code for Customer Feedback?

Incorporating a QR code for customer feedback has several advantages, some of which are presented below.


  • Increased Reviewer Engagement: Utilizing QR code feedback expands the pool of reviewers, enriching insights and opportunities for improvement.
  • Streamlined Feedback Collection: QR code feedback facilitates prompt and sincere customer opinions, fostering direct communication between businesses and their clientele.
  • Enhanced Business Operations: Valuable customer feedback aids in identifying pain points and refining products and services, ultimately boosting customer retention.
  • Monitoring Customer Satisfaction: Continuous feedback ensures businesses remain aware of customer needs and preferences, even after implementing improvements.
  • User-Friendly Interface: QR code feedback is easily accessible via modern smartphones, simplifying the feedback process for customers.
  • Trackable Insights: Dynamic QR codes provide valuable data such as time, location, and device information of the scanner, offering deeper insights into customer behavior.
  • Editable Content: The content of the Feedback QR code has the ability to be modified without altering the code's structure.
  • Customizable Branding: Users have the opportunity to personalize the Feedback QR code to align with their branding and incorporate editable call-to-action stickers, encouraging engagement.
  • Paperless Operation: QR code feedback eliminates the need for traditional guestbooks, streamlining the process of sharing customer experiences through online submissions.
  • Cost-Efficiency: Subscribing to QR Code Creator eliminates the need for costly installations like customer feedback kiosks, providing various QR code options at a lower cost.
  • Time-Saving Convenience: Participants swiftly submit feedback by scanning the QR code, bypassing the time-consuming process of paper-based forms.
  • Versatile Placement: A Feedback QR code is incorporated into various marketing materials, allowing businesses to effortlessly gather public opinion across different platforms.

How Do You Use a QR Code for Feedback?

There are several ways to use a QR code for feedback, the most common of which are listed below.

  • Retail: Add QR code feedback to exit doors, cash registers, and standees to encourage shoppers to share their experiences.
  • Restaurants: Place QR code feedback on table plaques or tents with clear usage instructions to gather feedback on food and services.
  • Airports: Install the Feedback QR code in various locations, such as bathrooms, entrance points, and work areas, to measure satisfaction with airport services.
  • Hospitals: Distribute QR code feedback on brochures, forms, and bills, or place them in strategic locations like bathrooms and waiting areas to gather patient feedback.
  • Public Restrooms: Use QR codes to collect feedback on restroom cleanliness.
  • Gyms and Fitness Centers: Place the Feedback QR code in specific areas of the gym to gather visitor opinions about the facility.
  • Product Packaging: Incorporate QR code feedback on product packaging to assess customer satisfaction and identify areas for improvement.
  • Events and Exhibits: Position QR code feedback at event entrances and tables to gather visitor opinions and enhance future event planning.
  • Virtual Conferences and Meetings: Display QR codes during presentations to collect audience feedback and improve future sessions.
  • Hotels and Hostels: Encourage guests to leave feedback on their stay and room service by placing QR codes on table tents in the rooms and departure flyers at the front desk.
  • Home Repair and Maintenance: Provide business cards with a Feedback QR code for customers to leave reviews after repairs.
  • Gaming Industry: Print QR code feedback on game packaging to gather player feedback on the latest releases.
  • Assembly Instruction Manuals: Include QR codes for customers to share their assembly experience and overall product feedback.
  • Printed Receipts: Add a Feedback QR code to receipts to encourage customers to share their thoughts about the purchase.
  • Signage and Billboard: Install signs, particularly at exits, for services like car washes, with QR code feedback, prompting customers to leave reviews.
  • Presentation Slides: Include a QR code feedback on presentation slides during lectures or conferences to learn audience opinions.
  • Employee Feedback: Place QR code feedback in workplace areas such as bathrooms, cafeterias, and elevators to easily understand employees' thoughts and opinions.
  • High Visibility Locations: Strategically place a Feedback QR code where customers are likely to notice and interact with them.

What Essential Information Added to Feedback QR Code?

Subject, email address, and a specialized message are added to the Feedback QR code. QR Code Creator allows users to tailor the Feedback QR code to their specific needs, including customization options based on the brand's color scheme. Users provide a name for the QR code feedback, ensuring easy identification and organization within their created codes. Users must specify an email subject line and address where the collected reviews will be forwarded.


Users have the option to include a message for scanners, adding a personal touch to the feedback collection experience. The message serves as a call-to-action or expresses gratitude for the customer's participation. Users are able to enhance the visual appeal of the Feedback QR code through the inclusion of stickers, shapes, colors, and logos. The following design elements make the QR code feedback more aesthetically pleasing and reinforce brand identity and recognition.

How to Create a QR Code Feedback

To create a QR code feedback, follow the instructions given below.


1. Go to the Feedback QR code Generator.

Go to the Feedback QR code generator.

Find the feedback QR code generator at the top of the page or click the “Generate a QR code” button to create a QR code feedback. Interested customers scan the Feedback QR code and are redirected to an HTML email link where the recipient is the corresponding business. A Feedback QR code is a dynamic QR code that is trackable and changeable, allowing users more flexibility when creating and customizing.


2. Add Setup Information.

Add Setup Information.

Enter a subject for the Feedback QR code, which acts as an email subject line that automatically loads once individuals scan the code. Include an email address where all the written reviews will be sent. Add a message to the scanners, encouraging them to provide feedback.


3. Design the QR Code Feedback.

Design the QR Code Feedback.

Customize the Feedback QR code to best align with the business, including the color scheme and brand logo. Choose a sticker, shape, color, and logo for the Feedback QR code. Adding a sticker also allows users to include a modifiable call-to-action (CTA) caption.


4. Download the Feedback QR Code.

Download the Feedback QR Code.

Test the code on several mobile devices to confirm its functionality before downloading and implementing the Feedback QR code in the marketing strategy. Export the file in the preferred format (PNG, JPG, SVG, and EPS).

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How to Edit Existing Feedback QR Code

To edit an existing Feedback QR code, head over to the user dashboard and locate the necessary QR code. Click on the pencil icon under the general information section of the Feedback QR code to edit its content.

One of the main advantages of QR code feedback is its dynamic nature, meaning users have the ability to update and change the content of the QR code without changing the QR code structure.

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Content Manager

Sariyya Gurbanova

Sariyya is a dedicated content manager at QR Code Creator, where she leverages her passion for technology and creativity to craft engaging and informative content. With a keen eye for detail and a knack for making complex topics accessible, Sariyya ensures that each piece she writes not only informs but also inspires. Her commitment to excellence and continuous learning drives her to stay at the forefront of industry trends, making her an invaluable asset to the QR Code Creator team.

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